You can put your personal brand statement in your Instagram bio. Look at your previous answers and ask yourself, “Who am I? Why am I doing this? What makes me unique?” Externally, it can act as an elevator pitch. Step five: Craft your personal brand statementĪ personal brand statement is a short, catchy statement you can refer back to while creating your content. How do I want people to see me? How do people actually see me?.What are five words that describe my personality?.
Are you trying to inspire your followers? Teach them? Amuse them? That means each post should reflect your brand’s personality in some way. You want your content to be consistent and recognizable. Where did I come from, and where do I want to go?.Plus, staying on point with your copy is easier when you have a brand story to refer back to. People remember emotionally-driven stories more than facts. Your backstory is where you say who you are and what you care about. Note: This doesn’t have to be a huge difference - you could be the sassiest baker on Instagram, for example, or the most polite mycologist.What can I do better or differently than other personal brands like mine?.What makes me stand out from the crowd?.Why should someone follow you instead of someone else? No matter your specialty, you’re probably entering a crowded market. Next, consider what sets you apart from your competition. What milestones can I achieve to reach my goal of being Instafamous?.What does Instagram fame look like for me?.Why do I want to become Instagram famous?.Start by thinking about why you’re pursuing Instafame. Without clear goals, you won’t be able to measure your success. Here are five steps to defining your personal brand and some questions you can use as prompts. So your online identity needs to feel (and be!) authentic - your followers will know if it isn’t.īranding can be an in-depth process. Remember, the “you” you put on Instagram is your brand. That means figuring out how you want to show up on Instagram. If you don’t have a viral video to springboard you into millions of followers, you’ll need to start at the beginning. But they’re consistent with the habits we see influencers and Instafamous folks using. Source: following steps take time and effort. They now regularly post content on Instagram, maintaining over a million followers. Take who had a monstrous 15 minutes on TikTok because of their viral “ island boy” video. But that fame will die out fast if they don’t keep producing high-quality content.
Sure, they might experience a brief flare of Instagram attention. That goes for folks who are the one-hit-wonders of viral videos, too. You can’t buy a ton of followers, call yourself an influencer, and wait for brand deals to come rolling in. Instafamous accounts are usually influencers or creators, which means they can use their audiences to drive awareness about a trend, topic, company or product. These days, being “Instagram famous” means more than just having a large following.
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